On this #landscapechat episode, we cover the importance of benchmarking to determine the health of your business. It helps a landscape business owner to understand how they stack up with the national industry standards and local competitors.
Managing editor, Kate Spirgen, at Lawn & Landscape Magazine, discusses why benchmarking is necessary to determine if services are profitable and highlight what's not working. For the last 10 years, they have published an annual benchmarking issue dedicated to the helping business owners. It's an essential process that will help determine a successful venture. They also offer an easy to use benchmarking calculator to get you started.